CHANGING COFFEE MARKET TRENDS AND CUSTOMER NEEDS
The culture of coffee and coffee consumption is once again flourishing and is becoming more and more part of people’s everyday lives. Trends on the world market and in Hungary clearly point in the direction that customers increasingly demand high-quality but at the same time affordable products from stable, recognizable, reliable, chain-like businesses where nothing comes to consumers as a surprise. Over the past decade, the proportion of cafes operating as a chain has grown steadily everywhere in the European café market, as opposed to independent, “street-side” cafes.
The revolution of coffee culture is further intensifying the already fierce competition in this complex and rapidly changing market. Both globally and locally, coffee chains operating with a large geographical coverage are constantly expanding, cafes are opening in more and more places, and customers can meet an ever-expanding coffee portfolio in retail sales as well.
WE BRING THE WORLD'S FAVOURITE COFFEES TO OUR CUSTOMERS
CAFE FREI was established in 2007 to meet the changing needs of coffee consumption and the dynamically changing consumer habits and needs. Our specialty is to bring our customers the best coffees from the world with a constantly renewed product range. Permanence, and yet continuous renewal and change is our motto!
CAFE FREI's business model is fully designed to flexibly meet customer needs. Our goal is to provide our customers with the best product and service quality at the best price.
CAFE FREI'S FLEXIBLE BUSINESS MODEL PROVIDES AN EXCELLENT INVESTMENT OPPORTUNITY FOR EVERYONE
CAFE FREI cafés and their product range offer an outstanding opportunity not only to customers, but also to our Partners who want to belong to the CAFE FREI family in the spirit of CAFE FREI. Each for those thinking of running their own small family coffee shop, or for those who envision a multi-coffee business system; and our flexible business models provide excellent business opportunities for large investors planning to implement at the regional level on a foreign stage.